They are Isreali, and some have quite an accent.
I had an issue with them concerning a pair of Bolle goggles awhile ago, but it was not a problem on their part. They made it right, and eliminated my shipping cost for my trouble.
I have since had transactions with them, and all have been flawless. Sometimes, you just can't help but buy from them when they have stuff at 1/2 the price of other retailers. Like Ben said, it's always a godd idea to call in the order. This goes for ANY gear dealer.
I have never once mentioned that I was in the military.